Southwest Florida’s leading web hosting and website design firm, RGB Internet Systems Inc. has recently announced the launch of new services aimed at increasing target Internet traffic for clients.

Research has shown that 86% of all internet traffic is generated through the search engines. Proper search engine optimization and internet marketing has become a necessity for any company looking to generate leads and income from a website. The notion of “if you build it they will come” has become outdated. In today’s highly competitive online marketplace, the most successful websites employ innovative search engine strategies.

Outline for Improving Search Ranking and Increasing Web Traffic

1. Optimize web pages for better indexing in search engines to improve ranking of web pages and prominence in search results

2. Increasing the websites Link Popularity and Web Ranking through Search Engine Submissions, Directory Submissions, and Link Building Campaigns.

3. Create search engine prominence by making the website a trusted authority on relevant subjects by submitting Press Releases, Articles, and other Marketing Materials.

4. Generating immediate traffic by establishing an effective and targeted Pay-Per-Click campaign.

What is Link Popularity?

Every major search engine uses link popularity as a part of their ranking algorithms to some extent. As such, an effective link popularity strategy plays a critical role in improving your website rankings. Popularity is becoming more widely used by search engines. Therefore, it is a very important consideration when trying to increase your ranks. Hypothetically, if you have two sites that have equal content and equal meta tags, then the site with more popularity will rank higher.

The link popularity of your site is determined by:
The number of web sites that are linking to your site (the web page that your link appears on, must be indexed by the search engine - just using those "free-for-all-links-pages" is not the kind of link that you're looking for.), The popularity of the sites are that are linking to your site and the similarity of the content on sites that link to your site. Link popularity is used by every search engine to some extent. Ways to increase link popularity will be discussed below.

Link Popularity measures the quantity and quality of sites that link back to your website. For example Google uses its ranking algorithm called “Page Rank” to determine the relevancy of each website. Naturally, the higher the relevancy of the website the better is its listing in the Google results.

Our SEO experts will analyze the existing search market to determine which websites to approach for building a linking partnership. We will develop and implement Link Popularity Plan that will bring long-term benefits to your online business. We will provide you a list of websites to approach with the necessary HTML code to create a link back to you or we can approach the sites on your behalf.

RGB Internet Systems Inc. will implement strategies and techniques that will dramatically improve a website’s search engine rankings. Higher rankings in the three major search engines (e.g., MSN, Yahoo, and Google) will result in more targeted traffic and better lead generation. There is no magic formula to get your website in the top rankings overnight. Rather, it is an ongoing process that requires constant monitoring and updating. RGB Internet Systems Inc. will increase the overall traffic to your website by creating a custom internet marketing strategy.

Call or email us today for a no obligation private consultation.